Certificate Course in Digital Marketing

@ Attrex Institute of Higher Education

011 7 95 2020

3 months
LKR 45000

  • Understand the fundamentals of digital marketing
  • Understand the fundamentals content marketing
  • Understand the fundamentals of social media channels and social media marketing 
  • To set up and optimize social media pages for businesses
  • Create a digital marketing strategy
  • Social media channel management and setup advertising campaigns
  • Analysing and defining target audience for given digital marketing campaign
  • Choosing the suitable campaign type based on the product, service or marketing goal
  • Understand the principles of Search Engine Optimization 
  • Understand the fundamentals PPC (Pay-Per-Click) using Google Ads
  • Understand the fundamentals Display Ads and Video Ads
  • Use of Google Business account and Search Console
  • Principles of Email Marketing

Business & Management, Marketing
No 33 Sri Soratha Mawatha Nugegoda